Transforming Customer Acquisition Across a National Telecom E-Commerce Platform
Leading UX strategy across localization, product discovery, bundling, and purchase journeys to create simpler customer experiences and drive business growth.
Building UX Influence Within a New Enterprise Organization
Establishing UX practices, stakeholder alignment, and scalable design operations within a newly formed enterprise product experience team.
COMING SOON…
Reimagining Customer Localization for Revenue-Critical Journeys
Redesigning a revenue-critical experience that connects customers to the products, pricing, and services available at their address.
Footwear Designs
I designed & managed the line; and drove business upwards to over 30 million dollars. Click the photo to learn more about my design process.
Unisa Dian designed for DSW, mustard faux suede as seen on Style Bungalow.
I managed the seasonal design direction, the development process from sketch to final product. Directly involved in the creative direction in the rebranding from the original Madden Girl line named Pink and Pepper. Click through to learn more about my product development design process.
Indigo Rd. Idira vegan leather boot with faux fur fleece